Monday, November 29, 2010

Karukarya - Women Empowerment

NWWA aims to empower all its members not only with professional prowess but also financial independence and entrepreneurial skills to initiate new ventures or get suitable employment. NWWA provides a platform to ladies to "learn a earn" through its various hobby and professional classes.

The Block Printing Unit

With a two pronged aim of "Swawalambi" (self sufficiency) and "Laghu Udyog" (Cottage Industry), block printing units have been set up in all the regions of NWWA to train ladies in this traditional art, cloth,colours and patterns are improved and updated regularly to bring about finesse in the finished products.

Karukarya: Fine Art
 
Of Our Ladies, By Our Ladies, For Our Ladies.
"Khadi" or homespun cotton is not jut a material but a symbol of or heritage, pride and creativity stepped in history. Material, directly procurred from the weavers, is converted into designer wear par excellence by NWWA ladies. Designs which are simple, ethnic, evergreen yet affordable are the hallmarks of all karukarya creations. The ready designer garments are displayed at the Design Studio, specially created for this project. So, the beneficiaries of this project are not only the ladies working at the kendra but also the weavers.

Check out our products at:
Madhubani Saree - Tasar Silk(KK-556)
Kalamkari Saree - Tasar Silk (KK-516 and KK-517)
Indian Kalamkari and Madhubani Suits- Cotton Silk(KK-384, KK-416, KK-381)

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